Industrial Chain
Industrial Chain
We'd like to give you an overview of the mobile phone industrial chain in terms of components & elements, supplier chain, related industry knowledge and market classification in the hope of
helping you acquire an overall idea of mobile phone business.
Main Parts and Components of Mobile Phone
Battery
Camera
PCBA
[ Printed Circuit BoardAssembly ]
LCD
[ Liquid Crystal Display ]
TP
[ Touch Panel ]
ID&MD
Basic Elements for Mobile Phone Design
Screen
Screen
LCD Dimension
Touch Panel
Appearance
Look
Appearance
Hand Feeling
Material & Workmanship
Voice
Music Tone Quality
Speaker & Receive Tone Quality
Ability to Resist Interference
Battery
Battery Capacity
Battery Security
Battery Type
Supplier Chain
Industry Knowledge
1
Network
•GSM --- 2.5G
•EDGE --- 2.75G
•HSPA --- 3.5G
•LTE (FDD/TDD) --- 4G
2
IMEI Number
•IMEI --- GSM/TD-S/WCDMA
•MEID --- EVDO/CDMA
•IMEI
•Short for International Mobile Equipment Identity, which is composed of 15 digits.
•Each mobile phone will only correspond to one IMEI over the world.
•MEID (Mobile Equipment Identifier) is identification code for CDMA.
3
Operating System
•Android
4
After-sales Service
•Self-Build After-Sales System
•Third-Party After-Sales Service
•Specified After-Sales Service
•United After-Sales Service
Market Classification
1
Mass Market
•All customers
2
Niche Market
•Children and elder people
3
Industry Market
•Such as police, fire-fighting, transportation etc
4
Differentiation Market
•Like Mobile Mito, Drfy
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